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Inside the artist

El Cejas, Federico Miró, Pablo Merchante, Rubén Puerto

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2023


Hotel Pelayo, Covadonga, Asturias

ABOUT THE EXHIBITION
 

Inside the Artist proposes a direct approach to the creative process through the recreation of the artist’s most intimate space: the studio. The exhibition stems from the idea that much of the artistic experience — doubt, error, repetition, and decision-making — takes place in that private space where the work begins to take shape.
 

Throughout history, human beings have felt the need to express what they have lived, to transform experiences and emotions into images, objects, and symbols. Inside the Artist is situated at this point of origin, inviting the viewer to observe not only the final result, but also the process that precedes it.

The recreation of the artists’ studios allows the public to enter the intimacy of the place where artistic practice unfolds, generating a closer and more empathetic relationship with the work. The studio ceases to be a hidden space and becomes a shared territory, where the creative process becomes visible.
 

Construyendo todo el tiempo invites the viewer to observe art not as a finished result, but as a state in constant becoming, where every gesture, every decision, and every stage forms part of a larger structure that never fully closes.
 

RELATIONSHIP WITH THE SPACE
 

Hotel Pelayo, located in a highly visited tourist area in Covadonga, became a strategic point for activating an unexpected artistic experience. The exhibition entered a non-traditional context, attracting a diverse audience that, in many cases, had not initially intended to visit an exhibition.

This condition allowed Inside the Artist to function as a spontaneous invitation to contemporary art, awakening the viewer’s curiosity and encouraging a direct encounter with the artists’ creative processes.
 

IMPACT AND EXPERIENCE
 

The exhibition transformed the space into an immersive and participatory experience, where the viewer ceased to be a passive observer and became a visitor to the creative process. The project generated a close dialogue between artwork and audience, fostering a deeper understanding of artistic practice and the different ways of creating.

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